Post by Marketing Matters on Dec 13, 2015 17:13:16 GMT
Who’s playing games?
Over 59% of Americans play games
That means that in America alone, over 150 million people play games. 150 million people spread over a vast variety of backgrounds, ages, genders, socioeconomic statuses. All of us are jumping into stories, swapping gummies, fighting foes, traveling through time, and finding hidden objects.
Average age of the gamer is 31
This is up from 30 years old last year. Is it safe to assume that as video gaming aged another year, so did all of its gamers? Or is a safer theory that, even as the younger generation grows into gaming, more of the older generation begins embracing it as well?
Over 59% of Americans play games
That means that in America alone, over 150 million people play games. 150 million people spread over a vast variety of backgrounds, ages, genders, socioeconomic statuses. All of us are jumping into stories, swapping gummies, fighting foes, traveling through time, and finding hidden objects.
Average age of the gamer is 31
This is up from 30 years old last year. Is it safe to assume that as video gaming aged another year, so did all of its gamers? Or is a safer theory that, even as the younger generation grows into gaming, more of the older generation begins embracing it as well?
2015 Video Game Statistics & Trends Who’s Playing What & Why?:
Krista Lofgren/Big Fish Games
Don't forget to Follow More Trends And Statistics From Big Fish Games
Krista Lofgren/Big Fish Games
Don't forget to Follow More Trends And Statistics From Big Fish Games
According to these statistics, 59% of America as a potential audience sounds like a solid marketing method.