Post by Marketing Matters on Jul 27, 2015 14:14:31 GMT
1) It may sound obvious, but the first (and most important!) thing to consider when designing your business card is the information you want to convey.
2) If you’ve got a lot of information to display, you may be tempted to shrink the size of your text. Beware – small text can often look readable onscreen, but turn into an illegible smudge when printed.
3) Another way of saving space is to create a QR Code for your card. By scanning the code, people can automatically be sent to your website.
4) Bright colours - when used correctly - can make a business card stand out, and look distinctive. This tactic is often used by design and creative businesses, with the aim of appearing fresh, exciting and original.
5) If you’re concerned about a black and white card looking dull, try embossing the words. Embossing creates a raised, 3D effect, which adds elegance and style to a business card.
6) It’s wise to keep your business cards in line with the rest of your company’s branding. If you have company colours, use them. Of course, if you don’t have any particular colour scheme to work with, you’ll have free reign on your cards.
7) Pictures speak louder than words. This is true for business cards. While you need to have written content on one side of the card, think about saving the other for something more visual. Whatever you do, don’t leave it blank.
8) Don’t use borders in your card design. This is for a purely practical reason – no matter how much attention is paid, printing is never 100% completely precise.
9) Along with the bleed, printers also usually specify a “safe area” in the centre of the card. Keep any important information – like contact details – within this area, to avoid it being cut off during the printing process.
10) Consider the thickness of your business card. Try thinking of your card as you would a handshake – nobody likes a limp handshake, so why would they like a limp business card?
11) You might be tempted to use an unusual material for your business card. People often write extra details on business cards – such as where they acquire the card. This is much more difficult to do on metal, wood or even meat.
2) If you’ve got a lot of information to display, you may be tempted to shrink the size of your text. Beware – small text can often look readable onscreen, but turn into an illegible smudge when printed.
3) Another way of saving space is to create a QR Code for your card. By scanning the code, people can automatically be sent to your website.
4) Bright colours - when used correctly - can make a business card stand out, and look distinctive. This tactic is often used by design and creative businesses, with the aim of appearing fresh, exciting and original.
5) If you’re concerned about a black and white card looking dull, try embossing the words. Embossing creates a raised, 3D effect, which adds elegance and style to a business card.
6) It’s wise to keep your business cards in line with the rest of your company’s branding. If you have company colours, use them. Of course, if you don’t have any particular colour scheme to work with, you’ll have free reign on your cards.
7) Pictures speak louder than words. This is true for business cards. While you need to have written content on one side of the card, think about saving the other for something more visual. Whatever you do, don’t leave it blank.
8) Don’t use borders in your card design. This is for a purely practical reason – no matter how much attention is paid, printing is never 100% completely precise.
9) Along with the bleed, printers also usually specify a “safe area” in the centre of the card. Keep any important information – like contact details – within this area, to avoid it being cut off during the printing process.
10) Consider the thickness of your business card. Try thinking of your card as you would a handshake – nobody likes a limp handshake, so why would they like a limp business card?
11) You might be tempted to use an unusual material for your business card. People often write extra details on business cards – such as where they acquire the card. This is much more difficult to do on metal, wood or even meat.
11 Tips and Tricks for Creating Stunning Business Cards: Creative Market
Don't forget to Follow More From Creative Market
Don't forget to Follow More From Creative Market
Some good aspects to consider when creating a business card.